A Retreat for Founders
and Entrepreneurs

September & November 2026, Frankfort, Michigan

You don’t need to reinvent your business. You need a reset.


You’re Experienced. You’re capable. You’re profitable.
And deep down - you know your business could be more successful than it is.

But when it comes to explaining what you do (better than most!)
everything feels harder than it should.

Your messaging is inconsistent. Showing up online feels like guesswork.
And selling? It feels forced, unclear or exhausting.

You don’t need more ideas. You need clarity + action.

Generating more business shouldn’t be this hard when you’re this good at what you do.

Bottomline: Your communication (in marketing and sales) isn’t converting.

This fall, take a moment to stop, reassess, and make the adjustments that
really matter for the coming year - 2027.

Don’t quit, RESET.

If this sounds like you … keep reading.

On the shores of Crystal Lake you’ll gather in this family cottage and wake up to beautiful views.

6 women sharing a meal at a family cottage
two women talking at cottage retreat
Woman laying down on the beach near lake Michigan shoreline in her winter gear
White board sign in front of a stone fireplace that reads, "To Begin, We Must Start With The End In Mind."
Shea is amazing! She is intuitive, focused, organized, and empathetic beyond belief. Her insights and ability to see what you don’t see, and assist you through organized and clear methods to discovery of yourself, your business, your goals, etc. is unmatched. Her work is transformative and life changing.
— Lori Schmeltzer, Founder of Schmeltzer Law

Let Me Guess …

You built a business that works. But somewhere along the way,
you’ve become overwhelmed, misaligned, unmotivated, or unclear
about what’s next.

You don’t need to start over. You need a RESET.


In this retreat you will:

Reconnect to your passion → identify what your business actually does (differentiating results)

Clarify your competitive edge → to gain visibility & confidence in your authentic voice to create demand

Refine your messaging → so it feels authentic to you and attracts ideal clients/customers

Remove friction → that’s been slowing your sales and growth

And you will leave with:

✔ Confident & clear positioning

✔ Refined messaging

✔ A simple sales strategy you can implement immediately!

✔ Renewed energy for your business and community


A woman's hand holding an array of beautiful rocks of all colors.

The Retreat Experience

This retreat balances deep work and renewal

Participants experience:

✔ Nervous System Renewal on Day One with a 1 hour massage and downtime to settle in.

✔ My proven business identity & messaging process with a workbook.

✔ A 2027 business strategy to focus on.

✔ Homemade meals and connection.

✔ Built in referrals from attendees and insights that only come from 1-1 conversations from like-minded women in business.

✔ Dinner out with your peers (put it on my tab!)

✔ Private beach access on Crystal Lake (yes, you can cold plunge!) and plenty of walking paths. Also, unlimited use of the Kloud PEMF mat.

I traveled the world looking for guidance and found the best answers in my home state with Shea.
— Kyla Schatz, KS Cleaning Services, LLC

Your Investment

This retreat is more than a getaway — it’s a complete reset. Over several immersive days, you will reset your business identity, refine your messaging, and develop an authentic six-month business strategy — all while reconnecting with your energy and creativity.

Business Retreat Package - LIMITED TO 8 women!
(personally selected - no competitors in your industry unless geographically separated)

 ✔ One 90 minute private coaching session after the retreat (value of $500)
✔ Predictive Index Behavioral Assessment + Enneagram read-back (value of $250)
✔ 6 month marketing plan to implement immediately ($3,200)
✔ The Fo*cuss Workbook to keep you on track (value of $65)
✔ 3 nights at Crystal Lake Cottage (value of $900)
✔ All meals: Thursday dinner – Sunday breakfast + one night out! ($185)
✔ Free 1 hour massage with Amy Whitman of Healthy Foundations (value of $125)
✔ Amazing connections with like-minded, energetically matched women (priceless!)
✔ A new excitement about your business and revenue too!

✨ Investment $3,600 (early bird is $3,200 - apply by April 15th)



Shea’s business coaching was top-notch. Her information, style, introspection, and clear action items kept me accountable and no doubt I will see real progress in my business. Highly recommend. Five stars!
— McKenzie Gallagher, Founder of Rove Winery

The MAYDAY Business RESET Retreat is
revenue generating CLARITY.

April 30th-May 2nd, 2026 Frankfort, Michigan

Limited to 8 women. APPLY NOW!

shea@sheapetaja.com

A follow up interview will be scheduled.

Image of Shea Petaja, coach and her bio